Dear Andrew Barron,
Thank you. Today you made me finally get to the bottom of the Internet. Which is actually not a difficult place to find, because debates like the one you so cleverly rose are always an indication that the bottom of the Internet users are willing to live in stays right next to its top.
Think of it as the famous tip of the iceberg. The weather is certainly colder down underwater, and it may be harder to breathe unprepared. That’s why people usually choose to find a room above the water line.
They squeeze themselves in wherever they can, a very small amount of them manage to set at least one foot on any empty spot of ice they can find. Some accidentally slip and touch the icy water but are too afraid to hold their breath and dive head first. The majority of the herd, however, simply start piling up on the ones beneath them, forming a modern sort of Babel Tower of shallow shallow people.
I noticed Caitlin Hill was addressing you in some of her Twitter updates, but didn’t really get what she was talking about, or who Andrew Barron was. Finally she left your Twitter link and I was actually intrigued by your latest updates. What could you possibly be auctioning on eBay that was already worth over a thousand dollars to someone else?
So I tracked your updates and finally found out that the valuable item was… your Twitter account. You were bored, didn’t think you were living up to the noble objectives of Twitter, thought your updates weren’t really loyal to the question “What are you doing?” and decided to “stir things up”.
Good for you that people are so distracted by the amount of light their monitors penetrate their eyes with that pretty much anything is reason for a debate. Suddenly ethical issues about the limits of e-commerce were at the center of the discussion. People’s stomach actually threaten to give back this morning’s breakfast because of your enormously controversial/brilliant/original/unoriginal/insert-adjective-here idea.
On-line journalists – the sort of people in positions where they are required to find novelties even if they don’t exist – interviewed you and named their articles with very relevant and true to reality titles, such as “Friends for Sale”. Your 1,000+ followers, let’s be honest, are mostly not your friends. Your 1,000+ subscriptions, let’s be honest, are mostly not your friends. If you wanted to sell your friends, it would mean you would be without them in the end. Even selling your Facebook account wouldn’t live up to that title.
But a Facebook sale doesn’t interest anyone. On Twitter, however, one might want to snatch not your account, but your audience. You would dismiss the talent that brought you so many viewers in exchange for money. Someone would give up some cash and get an instant public for their products. Then sell the products and get that money back. Your talent? Well, who knows what you will do with it once the next boredom wave strikes.
Unfortunatelly (for the future of our entire race, I mean), this deal will only work because your audience only knows one aspect of commerce: someone sells, someone buys. And the tendency is to sell as much as possible, so you can work as little as possible. Earn your money by trading objects, not by applying knowledge and creating something new.
Even after you transformed them into merchandise it seems difficult for them to perceive what is really behind all of this: power.
You probably won’t get any, and maybe you didn’t even think about finding out how much you already had. Of course the crowd of “every day celebrities” such as yourself are powerful. You’re the link that was always missing between normal people and the iconic celebrities everyone are taught they should dream of becoming. On the tiny space Twitter earned on the tip of the Internet iceberg, you were able to get closer to the ground than 99% of the rest of us poor souls with two digit followers. And plenty of the people who follow you want to learn how to do that. Who wouldn’t try to buy their way into that fabulous world, as long as the cost-benefit ratio seems interesting?
Whoever wins your auction, should you follow through with your plan and give up the power you didn’t care about, plus the new one you’re not so sure how you feel about, but that inevitably came to you over the last few days via new followers, reporters and the vomit related blog posts, won’t get this kind of power. They’ll only get the one from the followers that decide to stick around when http://andrewbarron.twitter.com becomes http://moreofthesamebutnotexactlybutreallythesamecauseitmakesnodifferenceanyway.twitter.com.
I personally think those people are worth… zero dollars.
If you think about it, how many of your followers actually do follow all of your updates anyway? Half of the users I follow, for example, only show up on my Twitter homepage. And besides, why would your audience quietly accept having some new person they never chose to follow shoved down their throats?
Unless, of course, they are passive and satisfied simply by being a ridiculously small part of the latest amazing wowzer controversy on-line. Maybe this is the case of whoever started following you since Sunday, but really, Internet users are a lot deeper, more aware and interesting than that, come on now. They can even sense the irony in my last sentence!
I, for once, don’t really know what Rocketboom is. Perhaps I am missing out, but given the amount of information on-line today, you must agree that it’s really hard to be on top of everything, especially since most things won’t ever replace a good old fashioned book.
But, had I been following you, I’d be the first one to resort to the most powerful thing about trade, and yet the least known one: a boycott. I guess this won’t work on a massive aspect, seing as people are more interested in controversy than principles – after all, it does make you look cooler in parties.
However, I’d love it if you would keep track of – and later share with us – how many people decided to follow you AFTER the auction, and how many said goodbye to you since then. I guess if your new passtime of shooing your boredom with Twitter away would have one positive result, it would be this simple empirical analysis of the three basic categories of human beings: the few who love attention and need to feel part of a bigger thing; the many who are just there, being there, just, there; and the few who are free to do what they want, because their power doesn’t reside in what others thing of them.
Hey, turns out you did touch the water after all. Is it too cold to jump in?